SEO Audit Report

Pensacola's Self Care StudioYou're Invisible on Google

When locals search for your services, they find your competitors—not you

$0
Monthly Organic Traffic Value
5/5
Competitors Rank on Google
100%
SEO Lost on Migration

Here's What Your Customers See

Real Google search results from February 2026

Someone searches: "hydrafacial pensacola"
Google search results for hydrafacial pensacola

You're nowhere to be found. Every competitor with an owned domain appears. You don't.

Someone searches: "med spa pensacola"
Google search results for med spa pensacola

Same story. Grace & Grey, Ora, Still Waters, Mind Body Soul—all visible. You're not.

Every day you're on Vagaro is another day of lost revenue

While your competitors capture organic traffic, you're invisible

What You're Losing Every Month

Conservative estimate based on 500 monthly visits (what competitors get)

$50$300
Monthly organic visits500
Conversion rate (2%)10 bookings
Lost monthly revenue$1,500
Lost yearly revenue$18,000

This isn't hypothetical. Your competitors are getting this traffic right now. You're getting zero.

Every Pensacola Competitor Owns Their Domain

All 5 competitors own their domains and capture organic traffic

Mind Body Soul Medical

Owned Domain

612
monthly visits
✓ Comprehensive services • ✓ VIP membership • ✓ Strong branding

Escape Wellness Spa

Owned Domain

1,100
monthly visits
✓ Ranks for key terms • ✓ Blog content • ✓ Local SEO optimized

The House of Hue

Owned Domain

850
monthly visits
✓ Service-specific pages • ✓ Google Business optimized • ✓ Active social

Grace & Grey Med Spa

Owned Domain

2,400
monthly visits
✓ Award-winning • ✓ Comprehensive content • ✓ Strong local presence

Ora Medical Spa

Owned Domain

1,800
monthly visits
✓ 5.0 rating (443 reviews) • ✓ Service pages • ✓ Booking integration

Pensacola's Self Care Studio

Vagaro Subdomain

~0
monthly visits
✗ No domain ownership • ✗ No SEO control • ✗ Invisible on Google

You're the only one not showing up

While they build authority, you build Vagaro's

The Part Nobody Tells You

Eventually, you'll want to move off Vagaro. Maybe in 5 years, maybe in 10. Every business outgrows booking platforms.

When you do, you lose 100% of your SEO history. Every review, every mention, every backlink—gone.

Your competitors who own their domains? They've been building authority since 2018. Grace & Grey has 6+ years of SEO equity. You'll start from zero.

Every month on Vagaro makes the gap wider.

Your Path to Local Search Dominance

6-month roadmap from invisible to top rankings

1-2

Foundation & Launch

  • ✓ Custom domain setup (pensacolasselfcare.com or similar)
  • ✓ Professional website design matching your brand
  • ✓ Service pages optimized for local search
  • ✓ Google Business Profile optimization
3-4

Content & Authority Building

  • ✓ Service-specific landing pages (HydraFacial, spray tan, etc.)
  • ✓ Local citations and directory listings
  • ✓ Review generation strategy
  • ✓ Blog content targeting local searches
5-6

Results & Rankings

  • ✓ Ranking in top 5 for "med spa pensacola"
  • ✓ Appearing in local pack for service searches
  • ✓ 500+ monthly organic visits
  • ✓ 10-15 new bookings per month from organic search

Expected ROI: $6,000 in additional revenue (months 3-6)

Why Trust Luke with Your Growth?

Healthcare marketing specialist with proven results

Luke Infinger

Luke Infinger

Healthcare Marketing Specialist & Best-Selling Author

Luke has spent over a decade helping medical and healthcare businesses dominate their local markets. With 1,000+ healthcare clients and $200M+ in growth created, he understands exactly what it takes to transform a local practice into a market leader.

As the author of 6 published books on marketing (including an Amazon #1 Best Seller), Luke has helped practices scale from $2M to $26M and beyond. His agency, HIP Creative, currently serves 500+ active clients across the healthcare industry.

Luke specializes in taking healthcare businesses off third-party platforms and building independent digital presences that capture organic traffic and drive sustainable growth.

1,000+
Healthcare Clients
$200M+
Growth Created
6
Published Books
500+
Active Clients

Stop Building Vagaro's SEO. Start Building Yours.

Every month without an owned domain is a month of lost opportunity in Pensacola's competitive wellness market